Whitney Houston’s funeral was over the weekend. This was obviously a huge talking point online on all social media channels. It’s often a best practice on social media to be talking about “hot topics” and current events even if it isn’t 100% relevant. However, there is a line. I think it’s safe to say that line was crossed with Waffle House:
This is just…too…random. It’s OK that Waffle House talked about something other than waffles. It’s not only odd they chose to talk about Whitney Houston’s funeral, but it’sreally odd that they then tagged it with #wafflehouse.
Just because it’s relevant, it doesn’t mean you have to tweet it.